Outdo Leads UK Outdoor Media Growth with Record New Sites in 2024, Says SPACE

Ed Armstrong
Director of Marketing
September 16, 2025

Redefining Outdoor Advertising

Outdo, the UK’s fastest growing outdoor advertising business, has achieved a ground breaking milestone in 2024, launching more new outdoor advertising sites than any other media company in the UK, according to SPACE, the central database for UK Outdoor Advertising facilities.

With expansive reach across roadside and transport media, Outdo is reshaping the outdoor advertising landscape for local businesses, regional enterprises, and national brands alike.

Bringing Outdoor Advertising to New Heights

Outdo’s success lies in its unique ability to cater to businesses of all sizes, by delivering highly effective and scalable outdoor advertising solutions ranging from roundabout and lamppost banners to bus, tram, and airport media. The company’s approach bridges the gap between hyper-targeted campaigns and broad, impactful reach, offering tailored opportunities in valuable media environments for advertisers across the UK.

“Our focus has always been on making outdoor advertising more accessible and impactful,” said Mike Brennan, CEO of Outdo. “Whether we’re helping a local business stand out in their community, supporting a national brand to connect with diverse audiences across the UK, or managing successful advertising schemes for our partner councils, airports, tram and bus companies, our growth reflects our ability to deliver value at every level.”

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Record-Breaking Expansion in 2024

Data from SPACE confirms that Outdo rolled out over 15,000 new outdoor advertising sites in 2024, outpacing every other media company in the UK. This achievement underscores Outdo's position as the fastest growing business in the outdoor advertising sector, driving growth and innovation for businesses across the country.

Empowering Businesses of All Sizes

Outdo's growth is not just about scale - it’s about impact. By providing outdoor advertising solutions that cater to businesses of all scales, the company has supported local businesses in reaching their communities, helped regional enterprises expand their presence, and enabled national brands to launch impactful campaigns.

Innovation at the Heart of Growth

Outdo's rapid expansion has been fuelled by a commitment to innovation and excellence in outdoor advertising, whilst sustainability is also a top priority, with Outdo implementing environmentally conscious practices across its operations.

A Vision for 2025

Looking ahead, Outdo is set to continue its record-breaking growth while remaining focused on delivering value for its clients and communities. The company plans to expand its outdoor advertising portfolio further, helping brands of all sizes achieve their goals with innovative and impactful campaigns.

“This year has been transformational for Outdo, but we’re just getting started,” said Richard Eccles, Chief Operating Officer. “Our vision is to create an outdoor advertising ecosystem that delivers unparalleled reach and results for businesses of all types, from local entrepreneurs to national leaders.”

About Outdo

Outdo is a leading UK outdoor advertising company specialising in creating opportunities for local, regional, and national businesses to connect with their audiences. By delivering innovative and impactful advertising solutions, Outdo also generates sustainable revenue streams for media asset owners and landlords, including local councils, airports, and transport operators, across the UK. With a focus on innovation, sustainability, and customer impact, Outdo is transforming the outdoor advertising landscape and setting new standards for the industry.

Sources: Data from SPACE (The central database for UKOutdoor Advertising facilities).

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